When managing a social media account, each profile should focus on their own needs. 

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Although gaining followers and increasing engagement may be a top priority for one account, the goal is different for this entity! 

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Posts created are aimed to inform current students of Top Dog Communication about upcoming school events, class reminders, or professional development opportunities. 

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Also, many alumni and parents follow the account. I also post updates of what the class is up to and highlight successes. 

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